Instagram is a platform that can be highly targetable; a channel for visual marketing for your brand, and an opportunity of building a loyal audience that grows with your business. With so many Instagram followers (seguidores Instagram), this is likely to happen.
There are over 500 million Instagram users who do browse it daily which makes it home to some of the audience that is quite engaging around the world. But just like the other social network, there are right ways of using the Instagram profile, clever ways, and wrong ways.
The following are some of the ways that you can end up getting more followers on your Instagram and the way you can get more like as well with time.
Utilizing the right hashtags
The main goal you have is to engage your current audience regularly while adding more followers to the Instagram page. Posting interesting, new and engaging photos will satisfy one of the requirements but to start to grow, you will get used to hashtags on photos to be very important. Hashtags make it quite easy for those searching particular terms to get your photos.
So what type of hashtags should you utilize? Just like with Twitter and other social media sites, Instagram users choose particular hashtags as compared to others. If you utilize Instagram hashtags that are popular in your photos, chances are that you will be able to reach more new users as well as be discovered.
To use hashtags is one thing and to use the correct tags is a different thing altogether. Popular hashtags are likely going to net you some extra likes and engagements. But, they will not lead to increased engagement in the long term, new followers who are interested in you or the sales, which is the most important thing you are looking out for.
If you desire to tag your photo properly, you will have to find and use the most relevant hashtags. It denotes that you do research that is most appropriate to ensure that you use the hashtags which apart from describing the brand you have but is being searched on Instagram by most people.
Utilize the right filters
The hashtags based on keywords are not the only thing that you need to pay attention to. The community on Instagram responds to particular filters on photos more favorably as compared to others. Using such filters which are most preferred can have a great impact on the engagement you have.
But the most important thing is that you get favorite filters for your general Instagram community that go well with your type of audience as you go to filters.
Post at the correct times
Apart from adding the hashtags which are appropriate and utilizing the right filters that will give extra followers to your Instagram, you need to think of the time of your posts. An approach that is targeted involves having to analyze what has not worked and what has worked for you in the past.
There is a way you can get a detailed analysis online regarding your history of posting vs your engagement on the Iconosquare section of optimization. It is a report which will also highlight the correct and best times every day that you need to do the posting.
You can as well get a lot of great insight free of charge from the analytics of Instagram for on the followers’ section when using the business account on Instagram. You might as well want to consider the use of a media scheduling tool to publish automatically the posts you make when your audience is engaged mostly.
Steal followers from your competitors
One of the ideal ways of finding and attracting a new following is through seeking out who your closest competitor is and their Instagram accounts and starting to engage with their audiences. They are the people that have already shown a certain level of interest in your products whom you can get by just following your competitor.
Which way should you use to steal the followers of your competitor effectively? By making sure that you engage with them in various ways on Instagram and the more you do so and put in more work, the more followers and repeat engagement you are going to get out of it.
The following are the three engagement types that you can utilize on Instagram:
- Liking a photo
- Following a user
- Commenting on a photo
You don’t have to be afraid regarding the use of emojis so that you add some personality to your text.
Pay for the product reviews and sponsored posts
All the posts which have been optimized to your account make it look great, but if you are out looking to understand the way to get more followers instantly on Instagram, you have to take advantage of influencer marketing, exposing your brand to a wider audience.
So how can that be done? Unlike the other tactics of adding more Instagram followers above, this is one that you will need to pay for. But if you do it correctly, it is good value for money. To start, you will have to make a list of big accounts in your niche. An example is when selling beauty products; you will want to find bigger accounts being run by beauty bloggers.
Use geotags in boosting local discovery
Apart from hashtags, you can as well create your instagram stories and posts to be location tagging that is discoverable either the city in which you live or the place that the video or photo was taken.
The location not only has its own Instagram feed but also has its own story, but at the same time, the hashtags which you contribute to when you utilize a sticker of the location in your stories. The local businesses can be able to get the most from the value of the location tags through regularly posting the feeds and engaging with posts from the prospective customers who are in the vicinity physically.
